Tanya Waymire, smiling, in a light gray suit

I build people and portfolios.

"So... what do you do?" You can feel the sizing up when someone asks it. For years I answered with my title. These days I'm more interested in the question behind the question: who are you when the title comes off? I had to answer that one for myself first.

Sun setting over open water

When the title isn't the whole answer

I took my first management job at 19, in a furniture store, and spent decades in sales and leadership, much of it in luxury jewelry. I climbed. I also found out a title can ask you to trade pieces of yourself that aren't for sale. So I walked away from one, went back to selling, and found out people would follow me without it. That's where I learned the difference between a manager and a leader.

Maybe you’re in that seat right now.

When you're called to something bigger

In 2019 I stepped onto the TEDxFlowerMound stage. I'd planned to talk about leadership and sales. In prayer, the Lord had something else in mind, and I ran from it (like Jonah) before I finally said yes. That talk is part of my story. It isn't the whole of it.

Maybe there’s a yes you’ve been running from, too.

Tanya speaking on the TEDxFlowerMound stage, seen from the back of the room

When hard work isn't paying you back

I once put real money into a business and had almost nothing to show for it. Effort wasn't the problem. Proximity was. I didn't have the right people, perspective, and learning around me. I also believed a W-2 meant safety, until COVID challenged that. When going to your 'job' costs you more than it's paying you, it's time. In 2025, I retired my W-2.

If you’re giving it everything and it isn’t giving back, it may not be your effort.

A room full of people cheering at a live event
Tanya and her husband Vince smiling together in the car

What we can build

Today I invest in real estate and raise capital, building alongside my husband, Vince, who is so incredibly supportive in everything. I still coach, I host Make It Count, and I pour into high performers, sales pros, and leaders who already work hard and want that work to pay them back.

Your dream might be a portfolio, a business, or a life that feels like yours again.

A sanctuary aisle beneath gold-trimmed arches

What I believe

  • God first.

    My faith is the foundation under everything I build.

  • FORWARD or BACKWARD.

    There's no such thing as NEUTRAL. Do I nail it daily? Of course not. That would mean I could walk on water, too.

  • You earn it.

    What we're entrusted with, we steward. That's the legacy I care about.

  • Serve when you're called.

    Not serving, to me, is selfish.

If these sound like yours, you’re in good company here.

  • TEDxFlowerMound speaker (2019)
  • Author of Be YOU (2018)
  • Host of Make It Count
Sunrise over the Arizona desert

So, who are you when the title comes off? And what do you want to build next?

You don't need the whole plan. You need your next step, and the right people around you when you take it.

Set your course. Move with intention.

Tanya Waymire

Elevate your potential. Expand your results. Make it count.

Ready to make every move count? Let's connect.

© 2026 Tanya Waymire. All rights reserved.

Tanya Waymire

Elevate your potential. Expand your results. Make it count.

Ready to make every move count? Let's connect.

© 2026 Tanya Waymire. All rights reserved.